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Brazilian blowout

What is a Brazilian Blowout?

The Brazilian Blowout hair treatment is a liquid keratin formula that bonds to your hair to create a protective layer around each strand, diminishing frizz, sealing the cuticle, and protecting against any external damage. The smoothing treatment originated in Brazil, and uses ingredients indigenous to the country including camu camu, annatto seed, and açai berry. After getting the treatment, your hair will be left hydrated, less frizzy, and more resilient to heat styling not to mention, with an insanely glossy mirror-like shine.

Will the Brazilian blowout make my hair completely straight? 

Not unless you want it to. Your stylist will seal in the treatment by passing a 450-degree flat iron over your hair, and the more your stylist flat irons, the straighter your hair will be. "If you like to wear your hair curly, but just want to tame your frizz, this will help make your hair smooth. Just be sure to tell your stylist exactly what you want, and they can tailor the treatment to either preserve the texture of your hair, or make it smoother," Matos explains. The overall goal is to make your strands less of a burden to work with, but keep in mind that if you have naturally curly hair, it won't air dry to a pin-straight texture. "You'll still have voluminous body with waves if you air dry it, but if it normally takes you 30 minutes with a blow dryer, this can help you cut down the time to just 15 minutes," she adds.

How long Does the Brazilian blowout take?

Depending on each individual client, the process typically takes anywhere from 60-90 minutes. The amount of time it takes depends on how much hair the client has and how thick it is. Your stylist will begin by shampooing your hair to remove all the product and mineral buildup. This creates a base for the treatment to adhere. Working section by section, the Brazilian Blowout formula will be applied from root to tip, then blow-dried smooth. A flat iron heated to 450 degrees will seal it in, then it's back to the shampoo bowl to rinse out the treatment, followed by a deep conditioning mask. Finally, your hair will once again be blow-dried smooth.

How long does the Brazilian blowout last?

Provided that you don't use shampoos that contain sulfates, your treatment should last anywhere from three to four months. It could possibly last even longer if you don't need to wash your hair as regularly as some. Once it wears off, your hair will return to its natural curl pattern. As your hair grows, you will start to notice around the hairline that it’s time to get the treatment redone. However, if you don't get it touched up right away, there won’t be any obvious lines of demarcation where the new growth meets the previously treated hair. This is one of the significant differences between a Brazilian Blowout and other relaxing or

straightening methods.

can you get a Brazilian blowout if you have colored hair?

Because the treatment is set in using heat and completely seals off the hair shaft, your hair could potentially stay vibrant for a longer period of time. And actually, getting your color done

then following it up with a Brazilian Blowout is an option if you don’t mind sitting in the chair for a bit longer! It’s the perfect time to do it!

What happens after getting the Brazilian blowout treatment?

There are no restrictions as to what you can and can't do in terms of activity after getting the treatment. You won't have to skip out on your cardio drumming class or your trip to the beach.

With the treatment being rinsed out at the salon, you can wait as little or as long as you’d like before shampooing! Check with your stylist for Brazilian Blowout Shampoo & Conditioner options. Sulfate free is key!

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